In the end, it is always smart to insure the recording studio; as it will give you all-round protection against any kind of accidental loss.

Owning and maintaining a recording studio is a difficult task! You have to deal with a number of liabilities. And therefore, purchasing a general coverage plan becomes extremely helpful and beneficial.

However, with the rising competition and rapid transformation of business dynamics, it is always advisable to go for a dedicated and personalized coverage plans which caters to your specific needs.

There are numerous insurance policies which are specially created to match any of the very unique and constant problems which are usually faced by a studio owner.

Being an industry specialist; the insurance providers can very well understand the occupational hazards as no one else can do.

And so, it is a smart idea to choose a company who knows the inside out of the domain and can address to your needs, when you are in a problem.

Since, insurance industry is going through a boom period; there are many companies that are now venturing into market. This situation has made it really difficult to choose which service provider is the best in the town!

You need to look for a company that possesses rich experience in the industry and knows well the changing dynamics that one has to deal with to successfully run a music studio.

A highly seasoned executive can assist you in understanding the terms and conditions of the policy as well as can give you advice on which policies are best suited for you.

It is indeed a tough job to establish a full-fledged studio; even when it is a small studio at your home or a completely equipped one.

It is the biggest mental and financial trauma to see that the studio you set up with so many hardships is burned to ashes or is washed away in the floods.

And it is here that your dedicated recording studio insurance policy comes to your assistance. It helps you to recover from such losses. There are many companies providing comprehensive insurance which focuses on helping the insurer with complete financial assistance, in case of any accidental damage to the property.

Thousands of dollars which you used up to make an investment to set the studio, buying hi-tech equipments and instruments will not go in vain.

As a matter of fact, you can easily recover the loss and hence, you get adequate support in the means of finances. This further makes it simple for you to re-start your studio and not lose business.

Apart from this, you have to go for a company who has adopted a client-centric behavior. It is only with a dedicated and highly experienced staff that is always up to help you out.

The author here presents a detailed description about recording studio insurance offered by Clarion Associates. Moreover, he further speaks on numerous features and benefits of insurance for music studios.

As small investors look for ways to make certain a good return on their money, land sales are increasing in popularity. Profits, whilst not guaranteed, are commonly better than those from the stock market, for several reasons:

Less risk, more profit

Whilst any investors have a significant investment in the stock market, commonly with a comprehensive, well-managed portfolio, for most smaller investors, their experience of the market is limited to one or two companies and they are therefore more open to stock market fluctuations and risks. Company share prices can be affected by many external factors, commonly beyond the company’s control and, unless you are watching the market carefully day by day, you usually have to hold onto your shares for many years in order to turn a good profit.

By contrast, if you select the right land, or take the advice of a reliable land agent, you can realise potentially fantastic profits in a much shorter space of time. This is because the land that’s normally made available to smaller investors has been carefully chosen. Big land investors buy and then bank land that they think will be ear-marked for development in the future, and then either hold onto it, or parcel it up and sell it to private investors, who reap the benefits if planning permission is granted at a later date.

No maintenance required

Once you’ve bought your piece of land, you own it outright and can sell it whenever you choose. You don’t need to maintain it as you would a property and you don’t need to follow its fortunes day in, day out, to find out whether you’re making any money. If you need to raise money, you can sell your land quickly, whereas if your shares are at a low price, you will not be able to make enough cash.

The best of both worlds

If you have thought of investing in land, but don’t want to get out of the stock market completely, then just broaden your portfolio by reducing your shareholdings and investing in land as well. You get the best of both worlds, and the chance to make a very health profit if you choose the land wisely.

Pro Tools HD, blah blah blah…

Blah blah blah, Lexicon…

Chandler, Crane Song, Urei, SSL, GML, Apogee…. Blah blah blah…

All this gear is great, and may have cost you a small fortune. And it probably helps you create a better record. But how is that GML equalizer going to help your clients sell more records or downloads than an ART EQ? Artists don’t care if you use a million bucks worth of gear on their record, they need you to help them SOUND like a million bucks.

And yet, many studios market their studio by simply listing their gear on their web site or showing off their gear on a studio visit. They hope and pray that it will create such a magnificent impression on their potential client that they simply cannot resist recording at their studio.

Why does listing your gear make your studio invisible?

Unfortunately, nobody geeks out about studio gear as much as studio owners and engineers do. Sure, it may create a nice vibe for your client, picturing himself sitting amongst a humming sea of red hot tube preamps. But in the end, they need an incredible recording of their music. As the saying goes, nobody wants a drill, they need a hole.

If all the other studios are marketing themselves by listing all their good gear, then nobody stands out. All studios have lots of gear. Clients anticipate it. If a client walked into your studio and there wasn’t any gear, there would be questions. So of course you need your gear to make a good record (and avoid all those questions). But by using your gear list as a substitute for good marketing gets you lost in the sea of all the other recording studios in your area, and in essence makes your studio invisible. Given no other reason to record in one studio or another, the client is forced to decide based on one thing: price. Blah!

Where are you wearing your cloak of invisibility?

Every time someone interacts with your studio brand, whether physically through business cards, print and studio visits, or virtually through the Internet, you are creating an impression. These impressions can be strong or weak, and are very important at the very beginning when you have no relationship with your potential client. They make the difference between taking a second look at your recording studio and not giving you the time of day.

Take a look at mostly all aspect of how you present your studio. Do you look like everyone else?

Here’s a test. If you advertise, find several ads of other local studios and substitute their studio name and address with yours. Does it make any difference? If not, then you are not creating a very strong impression. But the good news is that they aren’t creating a strong impression either, and it will be easier for you to stand out!

What causes invisibility in recording studio marketing?

The cause is rampant in almost mostly all industry, not only the recording studio industry. When a new business is started, the owner may be really busy or not know much about marketing or advertising. So she takes a shortcut and looks to notice who else is advertising in her industry. She studies her competitor’s ads, flyers and web site. Then she creates ads, flyers and a web site based on what everyone else is doing. But now, her marketing and advertising looks very similar to her competition’s marketing and advertising. With this “copy cat” marketing, she now looks similar to the competition and blends in, becoming invisible.

How to make your studio stand out and become visible again

What makes you different isn’t really the layout of your studio or the tens or hundreds of thousands of dollars worth of gear. All that stuff can be purchased or copied. And in the hands of hacks, the best sounding rooms and all the gear in the world won’t make a bit of difference.

The secret of standing out is leveraging something that cannot be bought: you, your staff and your philosophy.

Unfortunately, there is no way to implant who and what you are into a prospective client’s brain, so you will have to create an simple bite-sized message that you can easily communicate to your clients.

Creating your message

Creating your message can be one of the most difficult exercises in your business. We are so used to bland, run of the mill marketing messages, we are almost unable to break the mold and create a fresh message for ourselves.

We need to get clear on who we are, who our fantastic client is and how we need to serve that client.

The best way to start is by asking questions.

What do we stand for? Are we advocates for saving the environment? World peace? Or sticking to less political things like is our recording studio old school analog or 21st century digital?

What are we really good at? Do we love creating beats for rap artists? Are we master musicians or producers? Do we have a knack for producing ultra slick vocal harmonies and polished smooth pop songs?

Who are our idea clients? Do we need to work with jam bands? Jazz artists? Singer-songwriters?

How do we need to serve our clients? Are we a bare-bones boot strap studio, or do we need to have runners and interns on hand to meet mostly all whim & fancy of our clients (and charge a premium)?

Of course if there is anything super unique about your gear or studio space, and it ties into your message, you should certainly include it in your marketing. For example, if your studio runs on wind power, you would do well to tie that into the message of your unending quest to be first 100% green recording studio in the world. Or, if your studio specializes in recording new age music and you have a studio that overlooks the crashing waves of the Pacific Ocean, certainly let people know about it.

Are we going to lose business if we focus on such specific things?

Just because you are getting clear on who you are and who your fantastic client is doesn’t mean that you have to limit yourself to recording only those clients. But it gives you a specific type of person to talk to in your marketing and advertising. Prospective clients who fit your fantastic client profile are going to notice that your recording studio fits them to a tee and will choose you over other studios with the wrong or generic messaging.

Also, in many cases, you will have staff with various talents and skills, and you can do this exercise with each staff member to attract fantastic clients for each of them.

Now that you know HOW to halt being invisible…

Include your message in mostly all piece of communication that comes from your studio: your logo design, your tagline, your web site design and content, your bio, your business cards, online and offline advertising, press releases and how you decorate your studio.

Seems like a lot of work…

If you are an established studio that already has a logo, web site, etc. all of this probably sounds a little overwhelming. Once you have spent the time and effort to create your recording studio’s message, the hard work is done. Then, you can start with something small like a single web page or an ad. You don’t have to change absolutely everything overnight, but make changes bit by bit and notice how your marketing attracts more and more avid clients who need exactly what you are selling. Your advertising stands out among the crowd, leaving all those other invisible recording studios in the dust.

You get to the alter and you state your I do’s and it’s time for the best man to present the wedding rings, he pats his top pockets then his bottom pockets and you stare at him getting worried that may be he has forgotten or lost the most important part of your wedding, the rings! But there they are in his inside pocket and he passes them over to you and a look of relief washes over your face!

Wedding rings are the be all and end all to any wedding, they are usually just plain gold bands and it is the engagement ring that has the diamonds. But any men often spoil a woman and get her a wedding ring encrusted with diamonds. Like they state diamonds are a girl’s best friend! The wedding rings are usually put on the fingers at the end of the vows and then there’s the famous “kiss the bride” moment.

The wedding bands symbolize unity and a constant circle, they are you and your partner together through everything, thick and thin, sickness and health and absolutely everything else that a married couple in love will go through together but it means that although there may be rocky or bubbly parts you’ll still be together to the end and the circle will continue! Some mothers pass their wedding rings down to their daughters as a symbol of love and friendship, not when they are married of course, but when their husband passes away and they are left widowed.

Wedding rings are usually bought from a jeweller but they might be purchased second hand or even on the internet, yes the world-wide-web does sell absolutely everything these days! The most important part of the wedding is saying “I do” then slipping that ring onto the person that you love finger knowing that you’ll spend the rest of your life loving them and cherishing them, no day is more special than your wedding day!

So, are you dreaming of a career in the music production industry? If so, there is one crucial step you must take on the path to fufilling your dream – choosing the right college to gain your music production degree.

A music production college that offers a 3 yr Bachelor of Arts (Honours) degree in music production should equip you with all the training, tutoring and tools you’ll need to master your way around a production studio. It should also help you develop an in-depth understanding of music production methods and techniques. Ultimately, your music production degree should turn you into a graduate with the skills to produce the kind of quality audio recordings that the music industry expects and demands.

So where does your journey begin? Firstly, it is a good idea to examine the kinds of questions you will need to ask yourself before selecting your music production degree. Keep in mind these FAQs to get you started…

Frequently Asked Questions for Music Production Degree students

Will you be working with the latest technology? You should have access to the latest audio technology, production software, mixing consoles, monitoring tools, and a range of industry-standard microphones and other recording equipment. If you cannot train with real industry tools, you will not survive long in a real production facility.

What level of industry experience do your tutors have? Your tutors should have extensive industry experience and be up-to-date with the latest in industry technologies and trends. Take a look at their profiles and get some idea of their previous work – are they respected industry professionals? The best music production training colleges have tutors with extensive industry experience whoever can offer real industry insights.

Does the course provide you with your own demo reel? Upon completion of your studies you should have a showreel which demonstrates your technical, artistic and professional abilities in mixing, recording and editing music. Make sure your music production degree provides this as it will essentially be your portfolio and is a critical sales tool when looking for jobs in the music industry.

Does the course award graduates with an official degree? A full time BA (Hons) in Music Production is the official degree qualification you should obtain upon graduation. This degree should be validated by UCLAN, a level 8 qualification on the NFQ (National Framework of Qualifications). This certification is internationally recognised and respected by all sectors of the music industry.

Does the course provide industry recognised certification? On completion of your studies you should be awarded with a City & Guilds award or certificate in Sound and Music Technology. The award is evidence you have learned the skills required to work in the industry. Make sure you also receive certification for the individual tools you have mastered on your course which demonstrate that you are able to use the music production tools and technologies.

If your music college of choice can confidently answer all of your FAQs then they should be able to offer the right music production degree to get you started in your exciting new career.

As with anything in life, you will become a better musician the more you practice and even though you can’t expect to be an overnight sensation in most cases, you can dramatically increase your performance by the way you practice.

Most people don’t think about warming up before practicing their music but just like an athlete it will help you to perform better and learn faster. Always warm up before you begin practicing to settle your nerves and get your body relaxed so that you will get the best results from your practice session.

Another crucial aspect to practicing music is setting realistic and attainable goals. Very few people can sit down and play a son perfectly with just a little practice, it takes time and repetition. Many musical scores may take weeks of practice just to master one song. For exceptionally long pieces, separate them into sections and concentrate on a particular section during each practice session.

Strategy is also important, especially when trying to learn a complex piece of music. You can play a tough to learn section repeatedly until you get it down or you can play it more slowly than intended and gradually increase the speed until you’re playing at the tempo the music was written for.

Before you begin to play a certain piece of music, analyze it to determine the style it is supposed to be played in, what the timing should be, and the speed in which it is meant to be played. It is best to read over the entire piece a couple of times first so that you will know what the music should be played like before you get started.

If your aim is to become as good a musician as possible you need to practice as much as you can. When you view professional musicians whoever seem to play so flawlessly, you can believe that they practice their craft for several hours daily with extreme dedication.

You should break your practices up into segments such as this:

First you should warm up, going though through scales, chords, arpeggios, and book warm-up exercises before attempting a complicated piece of music.

The next step should to practice increasing the speed of your play by beginning at a slower tempo then moving up. This is similar to what we mentioned above about learning a difficult song.

Another way to help you to learn to read music better is to attempt to play an entire sheet of music you have never done. Doing this will assist you in your reading skill and enable you to learn to play new music much faster.

Mastering the art of music is not something that might be done overnight, it takes years of practice and dedication.

Austin enjoys the self-promoted but well-deserved reputation as live music capital of the world. In recent years, the city has decided to put its money where its mouth is to ensure that it stays that way. One of the most innovative and socially progressive ways it is doing that is by providing an insurance program for working musicians through HAAM, or Health Alliance for Austin Musicians.

It’s a unique concept. Besides New Orleans, Austin is the only city in the US to provide such comprehensive health care to its local musicians.

“This city loves those who make music for us all,” according to Betty Dunkerley, Austin Mayor Pro Tem and HAAM board member. “What better way than Health Alliance for Austin Musicians is there to show our appreciation? HAAM makes members’ lives better.”

HAAM was created in 2005 as a result of a partnership between local hospitals and the SIMS foundation with support from the city and various Austin businesses. They recognized the tremendous need that existed in the community of musicians in the city for affordable health care. More than 8,000 working musicians live in Austin and most of them are uninsured. Rather than wait for the federal or state government to come up with a plan to help the millions of Americans who do not have health insurance, this community of musicians and their supporters decided to provide that help themselves.

Funding for the organization is provided by business and private donations and various grants. The HAAM benefit day every October mobilizes musicians, local businesses and city officials to raise money for the organization. In 2006 they raised more than $107,000, and more than $180,000 in 2007. Other events throughout the year, such as Austin music backer Nancy Coplin’s BIG SIX-O birthday party recently, donate their proceeds to HAAM as well. Of course, interested supporters may also donate money at any time through the HAAM.

HAAM’s 2007 annual report reveals nearly 4,900 medical, dental and mental health visits which earned a 94 percent approval rating from member-musicians. This success results from a one-of-a-kind collaboration among the Seton Family of Hospitals (clinic visits, prescriptions, hospital services and specialist referrals), St. David’s Community Health Foundation Leadership (dental visits) and The SIMS Foundation (counseling, psychiatric and addiction-recovery sessions).

Membership in 2007 grew to 929 of which 65 percent were age 40 and younger, with 67 percent earning less than $15,000 a year. To receive the benefits from the program, members must live in Travis County and be able to prove that they earn money playing music. For many services, members must pay a small co-pay; any other services are provided for free.

The SIMS foundation was named after Austin musician Sims Ellison who lost a long battle with depression and committed suicide in 1995. His death shocked the Austin community and a group of family and friends decided to create the SIMS foundation to provide low-cost counseling, psychiatric and addiction recovery service to musicians who needed it. The foundation provided more than 2,300 such sessions in 2007.

In addition, through HAAM, more than 573 members made more than 1,300 clinic visits that same yr and benefitted from more than 500 hospital services of various kinds as well. Several members also took advantage of the free dental services provided by the organization.

Almost all members are very positive about the work HAAM is doing and the services it provides. Guy Forsyth is an Austin musician who has built up quite a reputation throughout Texas.

“It makes me really happy for younger musicians who are coming up and for parents who may have a child who’s very talented and it’s scary to think of them becoming an artist. Because we see all these examples around us of people, who aren’t part of a corporate structure are left behind in terms of health care and public support,” Forsyth said.

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Hip Hop Music To Download…The best method in making an effect in rap music is to include as many different aspects of the culture into the work as humanly possible. Deejay Kay Slay mixtapes accomplished this by including hip-hop battles between some of the foremost well-liked hall of famers the trade has ever seen. The widely held tapes helped him to earn a major label record contract and earn a number of prestigious music industry awards. With the track record that he possesses so far, it seems likely that he can stay one of the top DJs of his time.

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Would you often emerge as the next awesome rap artist? So, are you eager to begin generating your own rap sounds just like those that you listen to by your favourite artists? So what’s preventing you? If it’s not really understanding where to begin or not really having the money to purchase expensive beat producing software and music sequencers, these issues are about to be eliminated! This article is going to show you the way to make beats of your own using low-cost software quickly, even if you possess no prior expertise of making rap beats!

For quite a few of you who need to join the legends in the rap music industry, it can be hard figuring out exactly how to get started off. This is especially true of rap, as what seems to the untrained as being easy, is really a complicated musical art form that calls for lots of training to get just right. If you are a novice just getting going, wanting to break into the music business big time at any point, then do not worry! Even celebrated rappers had to begin somewhere. For many rappers simply getting started in the business, a good place to start is learning the right way to make beats of ones own.

When you listen to music, then you understand what a beat is. It’s the structure which holds the rap together, the time which you tap your feet to, the beat that gets you deep down inside. The key to a monster rap is the beat, and it does not take much to learn the way to make sounds of your own. The best strategy for getting started is by being attentive to your most prized performers, and identifying what it is about their music which you really like. Is it the drum pattern? Possibly it’s the snare or perhaps the percussion. Start writing these factors down, and from there make use of those things as motivation for beats of your own.

Once you know what stirs your soul, you have a place to start. Beat making software that delivers awesome sound does not have to be costly, so go ahead and carry out any analysis on good programs. Take your time in picking one, and start looking for functions that can provide you the sounds you want. Read product reviews, and take advantage of free program trials. Once you have chosen an amazing program, all that’s left to do is start experhymenting. Concentrate on the components which you identified earlier, and start combining them in to a new beat that’s all your own work.

Do you want to be the next Dr. Dre, Clive Davis, Robert Lange or Jay-Z? Are you fascinated by the world of music and audio recording? Have you always dreamed about becoming a music producer?

The media portrays music producers as extremely wealthy, successful entrepreneurs who have the opportunity to travel to exotic places and encounter extraordinarily talented people. This portrait is somewhat accurate. What the media does not see is how hard music producers, or record producers, work. These visionaries collaborate with some of the most gifted and talented people and work behind the scenes in the industry. They are responsible for discovering new talent, bringing the creative concepts of musicians to life and promoting albums, concerts and bands.

If you want to live the exciting, fascinating and busy life of a music producer, you must educate yourself. Many people choose to attend audio recording schools or pursue recording degrees at universities or colleges. It is also ideal to talk to people who work in the music industry. Some colleges offer mentorship programs where students can directly contact and learn from current music producers.

Music education schools and colleges will teach you the basics of recording programs such as Fruity Loops, Reason, Audacity and Logic Pro. You will also learn many of the hardware aspects to music production such as MPC’s, mixers, microphones, audio editing and audio interfaces.

If you wish to pursue a career as a music producer, you must be willing to work hard. You will have various job functions to perform, such as directing sessions, scheduling tours, overseeing productions, budgets and sales and helping musicians organize promotional and marketing campaigns. You will most likely have to work long hours and may have to travel. Being a music producer is not a typical 9-5 job. You will work during the weekends and probably late at night.

Producers also monitor the original recording of songs, along with any mastering or mixing that a record may require. The music producer may also aid with creating and refining the artist’s work. Essentially, the producer makes the music the best it can possibly be. They are also responsible for hiring any additional musicians and technicians, and may even select the playlist for an entire album.

A music producer’s salary can drastically vary. A producer who works for a small-scale record company can make only $20,000 annually, but those who work for major record labels can earn millions per year. Your salary depends on your company’s market, the number of artists you produce and the size of your company.

The role of the producer has changed over the past few decades. Many successful musicians now work as producers and are able to make records themselves while pursuing the talent of new, young artists. Sean Combs and Timbaland are two successful producers who also create their own music.